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Communications |
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o Location-Based Services
o Telecommunication
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o GIS in Location-Based
Services
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ESRI provides wireless
carriers, infrastructure vendors, and mobile application developer
communities with location-enabling Web services and GIS tools.
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With these tools and services, you can instantly
access a world of maps, spatial data, and geoprocessing capabilities.
The best part is that we host all of this, so you don't have
to buy hardware, software, or data.
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Through our Simple Object Access Protocol
(SOAP)/XML programmable interfaces, you will be able to build
new mobile applications faster or enhance existing ones with
maps, points of interest, routing, and geocoding
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Mobile positioning, location infrastructure,
location middleware, GIS, applications, and content--they all
make up the complete end-to-end LBS value chain. No other mobile
Internet application relies as heavily on so many specialized
niches.
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There are two options to wireless carriers
and/or application developers. These options can help relieve
some of your implementation stress while meeting your business,
economic, and performance objectives.
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ArcWeb for Developers:
If you are a wireless carrier, you can implement ArcWeb for
Developers into your location systems and promote the Web services
APIs to your mobile application developer community. They can
use the APIs to build location-based applications that use your
network services.
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If you are an application developer, you
can use ArcWeb for Developers to build location-based applications,
partner with a wireless carrier for location data, and then
sell your applications through wireless carriers. Or, you can
go it alone, develop your application, and convince the wireless
carrier your application is the best.
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o Telecommunication Solutions
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The telecommunications industry is changing
rapidly, resulting in tough competition and an ever-increasing
scope of services offered to customers. Solving the following
business problems of a telecommunications company requires a
good understanding of where your customers and facilities exist
and good information about those locations.
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o Customer Relationship Management
o Marketing and Sales
o Network Planning
o Wireless Engineering
o Operations Support Systems
o Outside Plant Engineering
o Location Services
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Geographic Information System (GIS)
GIS technology enables telecommunication professionals to integrate
location-based data into analysis and management processes in
network planning and operations, marketing and sales, customer
care, data management, and many other planning and problem-solving
tasks. A GIS can integrate location-based data from databases
all over the world to help you resolve and streamline everyday
business issues.
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1. Customer Relationship Management
Customer Relationship Management (CRM) is the crucial interface
between a telecommunications carrier and its customers and
prospects. GIS gives call center operators an instant view
of a customer location, nearby facilities, requests for services,
and signal quality. GIS dramatically reduces service request
turnaround times by integrating historical network and customer
data with a Trouble Ticketing system.
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2. Marketing and Sales
GIS allows marketers to use vital consumer and business statistics
geographically, to provide input to capacity planning applications,
and to direct targeted marketing campaigns. Telecommunications
sales representatives can get quick customer profiles using
geographic questions such as: Where is the customer? Which
products and services are in use? What is the distance to
the nearest fiber backbone? When do we plan to have coverage
at this location?
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3. Network Planning
Network capacity planning with GIS takes a high-level view
of network performance and trends to effectively plan new
or additional facilities. In this process, companies define
priorities by mapping out existing infrastructure, zoning,
customer data, and topography.
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4. Wireless Engineering
ESRI GIS provides highly efficient support of wireless engineering
and fixed wireless engineering programs. The leading radio
frequency (RF) engineering software manufacturers have adopted
the ESRI GIS platform to manage and distribute their geographic
data for their applications. ESRI software integrates RF engineering
applications into your enterprise work flow.
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5. Operations Support Systems
Operations Support Systems (OSS) use GIS to monitor and evaluate
network performance, to dispatch service vehicles, and to
follow network testing. ArcInfo 8 and ArcIMS enable network
replication, near real-time monitoring, tracking, and storage
of network-related data. You can disseminate that information
using ArcIMS on the corporate Intranet.
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6. Outside Plant Engineering
GIS-related products and services. ArcGIS is the software of
choice for design and management of all outside plant facilities
and for integration with other corporate information |
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