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Report, Analyze, Communicate

A picture is worth a thousand words. This is certainly the case with GIS, which combines valuable layers of information about a place and displays them on a map. For example, instead of making readers wade through reams of statistics to find out where crime rates have risen in a particular city, a publication can provide maps so they can quickly see the answer.

GIS can be used across the media business for

  • Data analysis and improving comprehensive reporting
  • Presentation of contextually appropriate images to complement stories
  • Managing distribution networks, targeted advertising campaigns, and customer analytics

Success Stories

Learn how media organizations benefit from the use of geographic analysis and GIS.

Take a look at case studiesdemos, and books and white papers.

 
 
 
 
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